About Us
Toyota Puerto Princesa
Twelve years of moving Palawan forward — driven by the values, people, and service that make Toyota the community's trusted dealership.

Our Mission
To be a diversified company principally engaged in automotive business that:
Customer Satisfaction — by providing superior products and services to customers.
Team Member Satisfaction — meaningful employment empowering them to live better lives.
Investor Satisfaction — by delivering reasonable financial returns to investors.
Satisfaction to the General Public — by serving the general welfare of the automotive industry.
Satisfaction to Business Partners — by giving ample returns to their investments.
We will accomplish these by committing to our values on professional ethics and personal integrity and by achieving the highest level of customer satisfaction. We will be a company our team members will be proud to belong.
Our Vision
To be the preferred dealer — in everything we do.
Customer Satisfaction
Every interaction leaves a lasting positive impression.
Sales Excellence
Matching every customer with the right vehicle for their needs.
Service Quality
Genuine care that keeps vehicles running at their best.
All Aspects
Excellence in every detail — from showroom to service bay.
Our Culture
KAIMASLO — the values we live by.
KAIZEN
Continuous improvement
INITIATIVE
Taking action first
MALASAKIT
Genuine concern for others
SERVICE
Heart of everything we do
LOYALTY
Dedication to our promise
OMOTENASHI
Japanese hospitality
Our Certifications
Recognition and compliance that reflect our commitment to service, privacy, and sustainability.

DTI Gold Bagwis
Bestowed by the Department of Trade and Industry for consistent excellence in customer service.

ISO 14001 Certified
Environmental management certified by TQCSI for sustainable and responsible operations.
Awards & Recognition
Milestones that reflect the trust of our customers and partners.
2026
2025
2024
Visit Us
We are open daily to serve you
Monday – Saturday
8:00 AM to 5:00 PM
Sunday
9:00 AM to 5:00 PM
Except Holidays and Special Events
Data Privacy Policy
Toyota Puerto Princesa values your personal information and is committed to ensuring the confidentiality of your personal data under the Data Privacy Act of 2012.
Read Full Policy →
